That it will be possible to get ahead and encourages people to stay home. Another coronavirus campaign, is it worth it? As has been said over the last few weeks, several companies took advantage of the crisis to launch commercial or Phone Number Database messages. Ford , for example, stopped its drive to sell cars and released a supporting video (while also touting its credits). An animation agency also took Phone Number Database of the quarantine to market its services. For its part, Guinness launched, almost at the beginning of the crisis, an ad similar to the one released by Nissan now. Related Phone Number Database Nissan and Renault.
Is the love over? Nissan, Renault and Mitsubishi relaunch the alliance that left Carlos Ghosn orphaned Without Carlos Ghosn, Nissan weakens: 70% less profit Seeing the automaker's campaign, is it a good activation? This is a very Phone Number Database question. Again, it is not the only company that has limited itself to sending messages of Phone Number Database encouragement in the face of the coronavirus crisis. However, before this campaign, a dozen more have already been launched with the same approach and results. Maybe the first stood out Phone Number Database the eyes of consumers. But these new activations seem like just copies, even if they are not.
The problem with taking so long to react to events like the coronavirus is that the bar is set much higher for brands. The first successful campaign on Phone Number Database pandemic received applause, only for having arrived before the race. But the companies that have delayed their response must try to do something truly unique if they want the public to turn their heads. And unfortunately, Nissan passes as one more of the bunch, without a sufficiently unique idea. Communication in times of crisis Of course, the Phone Number Database is not the first misfortune that befalls the world and makes brands react. For example, the repeated shootings in the United States (USA) were the perfect excuse for more than one brilliant social awareness campaign .